Search Engine Optimization and Positioning, Search Engine Registration and Promotion - Search Engine Rankings

Search Engine Optimization and Positioning, Search Engine Registration and Promotion - Search Engine Rankings

Top Search Engine Rankings and Page Optimization

Achieving consistent top rankings in search engines is a not as simple as submitting your site to the major search engines and expecting visitors to find your site. Top rankings are achieved with a well planned, and patiently executed process.

Search Engine Promotion Process - Defined

Step 1: Client Consultation

Define goals for web site and site promotion
Target market identification
*Target Customer Search Phrase Analysis
*Keyword and Keyword Phrase Determination
Web site review – promotional strength evaluation
Review of competitions strengths, methods and web presence
Identify keyword/category targets

Step 2: Page Creation & Submission

Keyword, key phrase placement for each major search engines/portals
Promotional content added to pages – promotional elements
Gateway page generation (additional web pages are generated specifically for each keyword/keyword phrase or URL)
Off site page generation (additional referring pages are created for each keyword/keyword phrase or URL for search engine/portal and cross-promoted simultaneously from a linking URL)
Schedule page submissions– prioritize for some engines/portals
Submit to search engine/portal

Step 3:

Monthly Reporting on Rankings, Evaluate Traffic, Evaluate Keyword/Phrase Detail,
Refine, and Resubmit

Monthly Tracking of current rankings for all keywords/keyword phases
Analyze and report on visitor traffic
Evaluate keyword/keyphrase accuracy
Refine promotional page content
Resubmit to all search engines