Search Engine Rankings, Search Engine Optimization, Positioning, Registration, Promotion

Search Engine Rankings, Search Engine Optimization, Positioning, Registration, Promotion

Search Engine Rankings - Search Engine Optimization - Positioning, Registration, Promotion

Opt-In Email Promotional Process - Defined

Anyone can sell you Opt-in email lists.

Online SD's process of testing, analyzing and refining Opt-In Email Campaigns produce real results.

Online SD tests different markets, analyzes the results, and consistently delivers the best possible return for your companies advertising investment. Our goal is to identify the lowest possible 'Cost of Acquisition' per customer/member possible, using the Internet.

Email Campaigns
Our Email Lists consist of 100% Double Opt-In permission-based Email addresses of people who have specifically requested information within their area of specific interest.

Content:
We will work with you to create the Email message, site content and set up the necessary tracking pages to analyze each target category. This enables us to determine the lowest customer acquisition cost from the target categories, develop into that marketing channel and expand it. This process defines the profile of your target customer allowing further expansion into similar target markets.

Procedure:
A. Select target markets
B. Set up test sites and tracking pages
C. Launch campaign
D. Analyze response and determine Cost Of Acquisition / Cost Per Lead
E. Refine target markets and launch full campaign based on test results

Web Site & Tracking:
We hosting the tracking pages on our promotional server and track each individual campaign is for response rate. Each target market will have a unique URL assigned to that individual list, category, offering or message. Each 'unique' user entering the site from a targeted campaign will be tracked and analyzed to determine the best response rate and ROI.

Review and Analyze Results:
The benefit of Opt-In Email marketing is the ability to review and analyze real time data to determine a campaign's effectiveness. The accuracy of response rates is near 100% as both the number of e-mail's sent and unique users visited are known. After each campaign, the successful categories, lists and offerings are easily identified by reviewing response rates. The process of reviewing and adjusting list categories, lists owners and offerings are the key to long-term success and response rate improvement.

Our Recommendation:
Begin with a test campaign targeted specifically to users who have Opted-In to receive information on your product/industry. We will review the results of the campaign after one week to evaluate the response rates and ROI.

Our tracking and evaluation process allows us to determine the effectiveness of an Email campaign. We determine the exact cost per lead prior launching a full campaign.

What To Do Next:
1. Contact us to schedule a test campaign
2. Prepare the Email message and Email offering
3. We prepare the Email lists, response tracking, host the content, and help with the marketing strategy
4. Launch campaign

Online SD is a dedicated partner assisting clients in accomplishing daily operational tasks, promote business activity and acquiring new customers through the use of web applications.